Just Wholefoods was started over 25 years ago by Anne Madden a committed vegetarians. Her object was to provide good quality vegetarian foods, that were free from artificial colourings and flavourings, something that was sadly lacking in those days. As the company grew she began to realise the benefits of eating and growing organic food and she started developing their products to the strict rules of EU organic food production. Over 80% of their products are organic and any future products will be organic, unless there is a very good reason for them not to be.
Even with the rapid growth of organic products in the UK they still maintain the ethics with which they started. One of the big issues affecting food is GMOs, which Just Wholefoods are vehemently against and all of their products are free from any such modified ingredient.
Their biggest coup to date was winning the Confectionery and Snacks Category of the 2000 Organic Food Awards with VegeBear's - fruit jellies. "We were thrilled to win the award, especially as it is in such a competitive category," says Anne. "We have never won anything like this before and it came as a complete and utter shock to me."
Over the years they have found customers and suppliers all over the world and work with them for mutual advantage. "We are always looking for new customers for our products and for new suppliers of organic ingredients, please get in touch if you are either," says Anne.
They have a vast knowledge of all things organic and they have the facilities for both product development and production, please get in touch if you want any of your ideas brought into reality.